We’re not kidding, when the industry slows down is the exact time you need to be ramping up your marketing.
The smart marketers know, when things start to get slow in the industry, that is the exact time to pour money into your campaigns. Get the momentum going, revamp what your doing, that way, when things improve, you're already running full steam while others are still looking around trying to figure out what to do.
But, don't do it blindly. Revaluate everything, campaigns, identities, new technology available to refine your efforts, everything.
Completed projects becoming fewer and fewer, but, you need to keep your web site and portfolio looking fresh... reshoot some of your premier projects. You can work with your photographer in many ways to keep this cost down, and especially if you are working with a different photographer than originally shot a project for you, you will receive a whole new viewpoint on an old project. And odds on bet... no one visiting your web site will be the wiser... you look like you have new projects!
Whether you were there or not, and whether we are your photographer on a project or not, if you have any questions or comments about commissioning architectural photography, please feel free to drop us a line anytime. We'd be happy to help!
Photographer
R2 Photography, LLC
r2-photography.com
866-722-9506
No comments:
Post a Comment